Your Complete UX Designer Salary Guide for 2024

Choosing or changing your career is a long-term investment. Obviously, you want that investment to pay off, therefore the potential salary matters. And there’s nothing wrong with that: you can be passionate about something while still wanting to make a comfortable living out of it. So, we’ve collected some tips & data about UX design salaries that’ll help you make the best career moves. Let’s get into it!

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The 4 factors of UX designer salary offers

Before negotiating or determining your dream salary, you must understand what it depends on. Salary offers are not just wild estimates. Quite the contrary! Setting salaries is a complex task for professionals. From all the influencing factors, there are 4 that you must be aware of before entering a negotiation:

  1. Experience / UX portfolio,
  2. Location,
  3. Perks, and
  4. Company.

Experience

It shouldn’t come as a surprise that as a junior UX designer your salary will be lower than that of a medior or senior designer. The good thing is that some companies work with a set framework that determines when and how much they’ll raise their designers’ salaries. This can help you in your decisions.

Location

As you can see from the data below, there’s a huge difference between the salaries of UX designers around the world. There are also differences between cities within a country. When looking at such numbers, you should always consider things like the cost of living. Realistically speaking, you cannot expect to have the salary of a California-based designer in Eastern Europe.

Perks

Many companies offer perks, such as insurance packages, bonus pay, and extra vacations. These all have a monetary value, therefore you need to consider them part of your compensation package.

Company

Finally a startup with little to no backing will usually offer a lower salary, but they’ll compensate with perks, flexibility, culture, room for growth, or even profit sharing. Take these into consideration too!

Negotiating a UX designer salary

If a company wants to hire you, you’ll have the opportunity to negotiate your salary. By the time you’re at that stage in the hiring process, chances are that the company sees you as an ideal candidate. Remember this while you negotiate!

For many, this part is the most awkward one in the hiring process. No wonder! First of all, in many countries, this topic is considered taboo in everyday conversations. We’ve been taught that discussing salaries is not appropriate. Second, you probably want the job, so you’re stressed about making a bad move and blowing your chances.

The best way to alleviate some of the stress that comes with negotiating your UX designer salary is to prepare yourself. And here are some tricks and tips to help you with that:

1. Research UX salary trends in the area

Even before you start applying for jobs, you should research salary trends in the UX design field. What you’re looking for is the average, low, and high salary in your area for a UX designer with your experience and background.

Finding such data is not as hard as it seems. You have articles like the one that you’re reading and you can also conduct some “field research:”

  • Check out other job ads in the area for similar positions and see if they’ve included their offer. There are more and more companies that include their base offer in the ad.
  • Ask around for a range. The latter part – range – is important. You shouldn’t just message UX designers in your area and ask them about their salary. Instead, you could ask them to give you some pointers as to what’s an acceptable range for a professional with your background.

Once you have all this information, you’ll know your value, which is a good starting point for any negotiation.

2. Consider the perks

Base salary is only part of your compensation package. But, you need to consider the entire package. During negotiations, you might be offered even more perks, such as a company car, home-office days, flexible hours, extra vacations, a sign-on bonus, etc. All of these have a certain value, but it’s up to you to decide whether they’re worth accepting a lower offer.

Think it through even before you start interviewing for jobs. A good technique is to write down your

  • Must-haves,
  • Would-like-to-haves, and
  • Can-live-withouts.

Once you have these set, you’ll be a much tougher and focused negotiator.

Pro tip: Ask for time. If you feel swayed, ask for some time to consider the offer. The way to do this professionally is to specify an exact time when you’ll be back with your answer.

3. Build your case

Negotiation is not simply a back-and-forth of numbers. You need to pitch yourself when you’re revealing your expectation. It’s all about justifying your proposal. So think about this: what do you bring to the table that makes you stand out from the rest of the candidates?

Your UX portfolio can come in handy in your reasoning. Especially if you’ve built it using UXfolio’s features, such as text ideas, stats, and quotes. You might have relevant projects, experience in the methods that the company prefers, stats proving the business value of your design, knowledge of frontend, microcopy writing experience, and the list goes on.

You have to find out what makes you the one and present it to the decision-makers. But remember: make it about them. Your job here is to convince them how your expertise can benefit their company.

Finally, please, don’t go overboard! Confidence is always welcome, but there’s a fine line between boasting and stating facts. Behaving in an unlikeable manner will not help your case and it’ll kill your momentum.

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4. It’s not you vs. them

Read the room! In the heat of the moment, it is easy to forget that the person you’re negotiating with is just doing their job. They’re not there to tear you down or to take you for a fool, especially if you’re already at the stage of salary negotiations.

Salary caps exist and the HR manager or design lead cannot change that. If they’re hiring 10 junior UX designers in the same round, chances are they cannot give you a higher salary than the others. So, you need to know when to stop pushing. If you’re not satisfied with the offer, or you can afford it, kindly reject and move on.

The dreaded salary question

You know it’s coming. You’ve googled “salary question” to prepare with the best answer. You’ve probably read articles from reputable publications detailing strategies on how to avoid it or shift the topic. But it all goes out the window. HR managers are all familiar with these tricks, so the question won’t just evaporate. Your refusal to answer will either be noted or they’ll just ask again.

Your refusal to answer will either be noted or they’ll just ask again.

The best strategy is to give a range that’s aligned with the rates in the field and your expectations. So, determine the average salary for someone with your background, then determine your ideal, or dream pay. And, voilá, you’ve found the range.

UX designer salaries around the world

Now let’s take a look at some of the actual numbers. All this data was retrieved from UXdesignersalaries.com in 2021.

UX salaries in the EU

CountryAverageJuniorMediorSenior
Ireland$74,222$41,869$73,260$73,367
Denmark$71,248$60,585$82,205$101,323
Luxembourg$69,066$66,231$66,140$67,532
Germany$60,379$49,656$60,864$74,199
Finland$59,304$44,806$53,287$74,425
Austria$54,819$46,370$61,657$58,646
Sweden$54,204$44,426$59,495$59,878
France$52,669$44,618$57,651$70,739
Netherlands$52,254$39,203$55,741$68,602
Belgium$49,580$40,086$59,019$57,676
Malta$45,616$44,084$45,999n/a
Spain$39,612$30,168$42,300$44,309
Italy$37,978$31,886$38,238$44,155
Estonia$36,885$39,865$36,781n/a
Czech Republic$35,246$24,944$35,556$47,100
Bulgaria$32,577$40,369$24,419$39,768
Hungary$32,080$24,646$28,271$41,935
Cyprus$31,773$6,500$58,502$30,316
Latvia$30,558$18,305$33,250$44,228
Portugal$29,587$22,904$33,686$33,459
Slovakia$29,553$21,571$23,769$30,622
Slovenia$29,234$19,722$38,302$36,905
Romania$28,782$20,225$26,531$34,027
Poland$26,919$18,429$29,768$36,662
Lithuania$23,397$18,366$26,412$21,772
Croatia$23,043$11,745$23,121$33,000
Greece$20,619$17,441$24,094$18,256
EU Average$41,896$32,927$44,382$49,716
UX salaries in the EU

UX designer salary differences in the EU

The European Union is a political and economic union, but there are huge social and economic differences between its members. These differences are also reflected in the UX designer salaries within the EU. Let’s check out a few examples:

CountryAverage+/- EU Average
EU Average$41,896
Germany$60,379+44%
France$52,669+26%
Italy$37,978-9%
Spain$39,612-5%
Poland$26,919-35%
UX designer salary differences in the EU

These selected examples show how big the salary gap is between EU members. However, we’ve pointed out before that the differences align with the cost of living:

  • Berlin (Germany) is 77% more expensive than Kraków (Poland).
  • The average UX designer salary in Germany is 76.6% more than the average in Poland.

We’ve used the following sites for our comparisons: Numbeo, Expatistan.

Entry-level UX salaries

While a junior UX designer with 0-3 years of experience can make $49,656 annually in Germany, the same designer will make $31,886 in Italy and $17,441 in Greece. As you can see, these are significant differences. But why does this matter? Because you should take this into account if you have the option to choose where you’ll be studying.

You need experience to build an impressive UX portfolio and you need an impressive UX portfolio to advance your career.

Your portfolio and experience matter the most in your UX career. You need experience to build an impressive UX portfolio and you need an impressive UX portfolio to advance your career. Therefore, if possible, you should start a UX design internship or a junior UX design job while you’re studying. And you deserve to be compensated well even as an intern or junior. So, the salary matters.

United Kingdom, Australia, and Canada

CountryAverageJuniorMediorSenior
Canada$60,758$46,482$58,969$73,563
United Kingdom$62,137$42,729$59,067$78,908
Australia$76,194$56,030$81,905$87,941
UX designer salaries in CANZUK

UX designer salaries in the US

StateAverageJuniorMediorSenior
Arizona$124,000$65,000$140,667$133,000
California$118,018$98,661$120,332$147,761
New York$110,235$86,600$102,660$127,932
Washington$109,306$73,570$124,038$115,417
Massachusetts$104,291$90,250$101,111$106,210
Georgia$103,517$75,469$104,100$117,125
Utah$100,754$72,829$96,807$117,275
Colorado$96,954$59,300$98,327$100,958
Minnesota$94,579$65,500$89,333$103,000
District of Columbia$91,283$78,029$101,000n/a
Texas$91,039$68,388$95,075$117,763
Illinois$89,927$73,481$92,500$103,167
Virginia$89,810$57,856$85,321$110,100
New Jersey$84,778$70,000$87,500$98,000
Michigan$83,303$72,883$90,930$90,500
Pennsylvania$82,914$59,167$91,983$76,600
Arkansas$81,800$93,000$65,000$83,667
Nevada$81,500n/a$81,500n/a
Kansas$80,667n/a$72,000$85,000
North Carolina$80,483$61,433$84,500$125,000
Maryland$80,188$82,900$83,500$60,000
Connecticut$80,000$40,000n/a$120,000
Idaho$79,900n/an/a$74,600
Indiana$79,250$69,250$65,500$97,500
Oregon$79,021$65,667$83,750$82,500
Ohio$72,685$47,800$87,167$90,333
New Hampshire$72,150n/a$71,800n/a
Rhode Island$71,500n/a$71,500n/a
South Carolina$70,000n/a$70,000n/a
Florida$69,619$53,988$76,587$79,500
Nebraska$68,875$63,500$85,000n/a
Iowa$67,762$67,762n/an/a
Missouri$67,316$60,526$70,200$70,500
Wisconsin$67,288$62,575$81,500$62,500
Tennessee$66,413$68,640$73,505$50,000
Oklahoma$64,333$80,000$65,000$48,000
Kentucky$63,700n/a$63,700n/a
West Virginia$53,000n/a$53,000n/a
Luisiana$48,500$54,000$43,000n/a
Alabama$47,333$47,333n/an/a
Vermontn/an/an/an/a
US Average$81,700$68,292$85,261$96,342
UX designer salaries in the United States

UX designer salary differences in the US

It won’t surprise you, that there are big differences between UX designer salary averages within the United States as well. It’s well known that states, such as California, attract more tech companies, which means more opportunities, more competition, and higher salaries. Let’s see the averages in the most populated states:

StateAverage+/- Average
US Average$81,700
California$118,018+46%
New York$110,235+36%
Texas$91,039+13%
Pennsylvania$82,914+3%
Florida$69,619-14%
UX salary difference in the US

Asian & Middle Eastern Countries

CountryAverageJuniorMediorSenior
China$47,270$27,604$53,042$94,724
Hong Kong$55,285$35,808$68,656$46,284
Japan$71,346$47,760$79,208n/a
South Korea$30,966$28,787n/a$41,860
Taiwan$33,265$26,668$46,912$19,167
Indonesia$10,594$6,981$11,486$23,772
Malaysia$19,433$12,160$22,769$23,938
Philippines$12,417$12,084$10,263$19,385
Singapore$51,684$47,182$50,164$46,035
Thailand$23,734$15,435$31,826$32,817
Vietnam$13,777$12,928$14,418$10,000
Pakistan$10,746$6,823$10,154$25,468
India$21,539$15,227$20,951$33,892
Bangladesh$8,561$6,825$12,254$16,800
Egypt$6,859$3,972$6,225$11,649
Israel$63,383$44,264$64,179$83,919
Jordan$32,247$6,806$30,466$84,910
Lebanon$36,667n/a$35,000$40,000
Palestine$20,167$10,000$23,850$15,600
Qatar$74,982$59,327$71,961$76,081
Saudi Arabia$35,788$36,596$15,998$43,835
Turkey$19,584$12,497$21,063$21,457
United Arab Emirates$64,143$44,923$35,956$81,920
UX designer salaries in a selection of Asian & Middle Eastern Countries

Build the perfect portfolio & get your dream salary!

The most important part of any UX designer application is the UX portfolio. Your portfolio is what’ll set you apart from the competition by showcasing relevant projects, experience in UX methods, beautiful UIs, and your process. We’ve built our UX portfolio builder, UXfolio, to help you showcase your talent in an irresistible way!

UXfolio comes with clean templates that point the spotlight to your work. What’s more, it was made for UXers. This means that you’ll have text ideas, a UX case study builder, galleries, and features like password protection saving you plenty of time! Try UXfolio for free!

UX career expert & creative @UXfolio. I've been participating in and writing about UX design for 4 years. In my free time, I read, listen to opera, and work out.

Hit me up at akos@blog.uxfol.io

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A typical mistake I see in UX portfolios is lack of content explaining their contribution to the effort, the images are only the final product and not the process to get there.

UX is very much about strategy and if the person is not showing how they got from A to B, they appear to be another UI trying to move into a UX role.

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